The broadcasting landscape in 2012 is no longer what it was in the early 1990s, nor what anyone could have anticipated a decade ago. Technological advances – particularly in content production and delivery – ever-fiercer competition, and growing budget constraints, have forced us to rethink the way we do business.
To succeed in today’s highly competitive environment and adequately meet audience expectations, we need to streamline our structures so that we can react more quickly to a rapidly changing market. It’s in this spirit that CBC/Radio-Canada filed an application with the Canada Industrial Relations Board (CIRB) on May 31 to review the bargaining unit structure for employees working in the province of Quebec or Moncton, NB.
On September 19, 2014, the CIRB ruled in favour of the application. It acknowledged that CBC/Radio-Canada cited serious and substantial reasons demonstrating that the existing bargaining unit structure has become obsolete in view of the new challenges faced by the Corporation. Following that decision, it is now the responsibility of CBC/Radio-Canada French Services and its union partners to reach agreement on a new bargaining unit structure, within the timeframe of 90 days set by the CIRB.
CBC/Radio-Canada believes that this new, simplified structure will allow it to maintain harmonious, productive relations with its unionized employees. This reflects a commitment to providing a work environment that yields high-quality, leading-edge content while offering employees stimulating career and development opportunities. The Corporation wishes to operate more efficiently, in step with industry best practices.
The union structure covered by the review application
It consists of four bargaining units representing nearly 3,000 employees working in the province of Quebec and the city of Moncton:
Note: Two other units, the Canadian Media Guild (CMG) and the Association des professionnels et des superviseurs (APS), are not included in the application.