CBC/Radio-Canada Invites Canadians’ Input on Five-Year Strategy

February 14, 2011, Ottawa

On February 1, the national public broadcaster unveiled its five-year strategy, Everyone, Every way. The plan focuses on three priorities: network programming, services to the country’s regions and digital platforms.

“Our strategy is ultimately about deepening our relationship with Canadians on every level and in every way,” explains Hubert T. Lacroix, President and CEO of CBC/Radio-Canada. “Media coverage has been broad, so hopefully Canadians have a sense of what they can expect from their public broadcaster over the next five years.”

Now that word of the strategy is out, CBC/Radio-Canada is especially interested in hearing what Canadians have to say about it by way of an online consultation.

“Deepening our relationships means engaging with our audiences and with Canadians. I’m very much looking forward to having people tell us what they think of our strategy for the future, so that we can factor their input into our plans,” adds Lacroix.

Canadians have until March 31 to provide their thoughts and input on Everyone, Every way, here.

About CBC/Radio-Canada

CBC/Radio-Canada is Canada's national public broadcaster and one of its largest cultural institutions. The Corporation is a leader in reaching Canadians on new platforms and delivers a comprehensive range of radio, television, Internet, and satellite-based services. Deeply rooted in the regions, CBC/Radio-Canada is the only domestic broadcaster to offer diverse regional and cultural perspectives in English, French and eight Aboriginal languages, plus seven languages for international audiences. In 2011, CBC/Radio-Canada is celebrating 75 years of serving Canadians and being at the centre of the democratic, social and cultural life of Canada.

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