Yesterday's Germany vs. Argentina Final was the most-watched match of the tournament with more than 4.9 million viewers watching on CBC
2014 FIFA World Cup Brazil™ has come to an end and Canadians have shown that soccer is more popular now than ever by consuming more coverage of this year's tournament than any other in the past. Nearly 89 per cent of the population (30.7 million Canadians) tuned in to at least some coverage of the tournament from June 12th-July 13th on CBC/Radio-Canada or its broadcast partners across all platforms, compared to 86 per cent in 2010. Of those 30.7 million people, 6.6 million (or one-in-five Canadians) tuned in to watch a live game online.
Canadians continue to turn to CBC for the best in sports coverage and the audience turnout we've experienced with this World Cup is a great sign heading into our upcoming slate of major international amateur athletic competitions," said Jeffrey Orridge, executive director, sports properties and general manager, Olympics, CBC. "We could not bring an event of this magnitude to Canadians across multiple platforms without the continued hard work and dedication of the men and women behind the scenes and in front of the cameras who make CBC Canada's best venue for watching world class sporting events."
Yesterday's thrilling Final match that saw Germany defeat Argentina 1-0 in the second half of extra time was the most-watched match of the tournament with an average audience of more than 4.93 million viewers (2+), edging the 2010 Final for the record as the most-watched FIFA World Cup™ broadcast in Canadian history. The audience peaked on CBC at 7.4 million viewers at 5:35 p.m. ET in the final minute of play. Overall, more than 11.3 million Canadians tuned in for at least part of the English-language championship match broadcast with almost half a million watching on a digital platform.
Additional audience highlights are as follows:
CIBC Soccer Nation:
Soccer coverage continues on CBC/Radio-Canada next month with FIFA U-20 Women's World Cup Canada 2014 as the world's best take on Canada's young soccer stars. The tournament takes place in Edmonton, Toronto, Montreal and Moncton from August 5th-24th.